• BSBMKG528 Mine data to identify industry directions

    BSBMKG528 Mine data to identify industry directions

    $700.00 (excl. GST)

    Unit Background

    This unit describes the skills and knowledge required to select data sources and apply analysis tools to identify trends in data that inform industry directions for a product, brand or organisation.

    It applies to individuals working in a variety of marketing communications occupational roles who have responsibility for undertaking data mining to support plans and strategy development in an integrated marketing environment.

    Detailed information about the Unit of Competency Details for this unit can be found here.

    Add to cart Details

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