• Unit Background

    This unit describes the skills and knowledge required to determine the optimum marketing mix for a business through analysis of interrelated marketing components.

    It applies to individuals in marketing management roles who are responsible for developing marketing and promotional mix within an organisation. They may also adjust the marketing mix when new marketing opportunities are identified.

    Detailed information about the Unit of Competency Details for this unit can be found here.

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Remove Image Title Price Quantity Total
BSBMGT407 Apply digital solutions to work processes BSBMGT407 Apply digital solutions to work processes 
$700.00 1 $700.00
BSBMKG502 Establish and adjust the marketing mix BSBMKG502 Establish and adjust the marketing mix 
$700.00 1 $700.00
BSB40215 Certificate IV in Business BSB40215 Certificate IV in Business 
$5,600.00 1 $5,600.00
BSBPMG522 Undertake project work BSBPMG522 Undertake project work 
$700.00 1 $700.00
BSB50215 Diploma of Business BSB50215 Diploma of Business 
$4,480.00 1 $4,480.00
BSB52415 Diploma of Marketing and Communication BSB52415 Diploma of Marketing and Communication 
$6,720.00 1 $6,720.00
BSB51915 Diploma of Leadership and Management BSB51915 Diploma of Leadership and Management 
$6,720.00 1 $6,720.00
BSBMKG413 Promote products and services BSBMKG413 Promote products and services 
$700.00 1 $700.00
BSBMGT402 Implement operational plan BSBMGT402 Implement operational plan 
$700.00 1 $700.00
BSB42015 Certificate IV in Leadership and Management BSB42015 Certificate IV in Leadership and Management 
$6,720.00 1 $6,720.00
BSB42415 Certificate IV in Marketing and Communication BSB42415 Certificate IV in Marketing and Communication 
$6,720.00 1 $6,720.00
BSBFIA402 Report on financial activity BSBFIA402 Report on financial activity 
$700.00 1 $700.00
BSBMKG418 Develop and apply knowledge of marketing communication industry BSBMKG418 Develop and apply knowledge of marketing communication industry 
$700.00 1 $700.00
BSBADM502 Manage meetings BSBADM502 Manage meetings 
$700.00 1 $700.00
BSBWRT401 Write complex documents BSBWRT401 Write complex documents 
$700.00 1 $700.00
BSBADV503 Coordinate advertising research BSBADV503 Coordinate advertising research 
$700.00 1 $700.00
BSBMKG401 Profile the market BSBMKG401 Profile the market 
$700.00 1 $700.00
BSBADM405 Organise Meetings BSBADM405 Organise Meetings 
$700.00 1 $700.00
BSBLDR401 Communicate effectively as a workplace leader BSBLDR401 Communicate effectively as a workplace leader 
$700.00 1 $700.00
BSBLDR403 Lead team effectiveness BSBLDR403 Lead team effectiveness 
$700.00 1 $700.00
BSBWOR501 Manage personal work priorities and professional development BSBWOR501 Manage personal work priorities and professional development 
$700.00 1 $700.00
BSBCUS501 Manage quality customer service BSBCUS501 Manage quality customer service 
$700.00 1 $700.00
BSBITU402 Develop and use complex spreadsheets BSBITU402 Develop and use complex spreadsheets 
$700.00 1 $700.00
BSBCUS401 Coordinate implementation of customer service strategies BSBCUS401 Coordinate implementation of customer service strategies 
$700.00 1 $700.00
BSBMKG501 Identify and evaluate marketing opportunities BSBMKG501 Identify and evaluate marketing opportunities 
$700.00 1 $700.00
BSBMKG506 Plan market research BSBMKG506 Plan market research 
$700.00 1 $700.00
BSBMKG408 Conduct market research BSBMKG408 Conduct market research 
$700.00 1 $700.00
BSBHRM506 Manage recruitment selection and induction processes BSBHRM506 Manage recruitment selection and induction processes 
$700.00 1 $700.00
BSBMGT517 Manage operational plan BSBMGT517 Manage operational plan 
$700.00 1 $700.00
BSBRSK501 Manage risk BSBRSK501 Manage risk 
$700.00 1 $700.00
BSBWOR301 Organise personal work priorities and development BSBWOR301 Organise personal work priorities and development 
$700.00 1 $700.00
BSBRSK401 Identify risk and apply risk management processes BSBRSK401 Identify risk and apply risk management processes 
$700.00 1 $700.00
BSBHRM405 Support the recruitment, selection and induction staff BSBHRM405 Support the recruitment, selection and induction staff 
$700.00 1 $700.00
BSBINN301 Promote innovation in a team environment BSBINN301 Promote innovation in a team environment 
$700.00 1 $700.00
BSBMGT403 Implement continuous improvement BSBMGT403 Implement continuous improvement 
$700.00 1 $700.00
BSBMGT502 Manage people performance BSBMGT502 Manage people performance 
$700.00 1 $700.00
BSBMKG417 Apply marketing communication across a convergent industry BSBMKG417 Apply marketing communication across a convergent industry 
$700.00 1 $700.00
BSBLDR402 Lead effective workplace relationships BSBLDR402 Lead effective workplace relationships 
$700.00 1 $700.00
BSBMKG507 Interpret market trends and developments BSBMKG507 Interpret market trends and developments 
$700.00 1 $700.00
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Total : $66,066.00
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