• Unit Background

    This unit describes the skills and knowledge required to identify, evaluate and take advantage of marketing opportunities by analysing market data, distinguishing characteristics of possible markets and assessing viability of changes to operations.

    It applies to individuals working in a supervisory or management marketing or advertising role within a marketing or advertising team or media organisation.

    Detailed information about the Unit of Competency Details for this unit can be found here.

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BSB50215 Diploma of Business BSB50215 Diploma of Business 
$4,480.00 1 $4,480.00
BSB51915 Diploma of Leadership and Management BSB51915 Diploma of Leadership and Management 
$6,720.00 1 $6,720.00
BSB52415 Diploma of Marketing and Communication BSB52415 Diploma of Marketing and Communication 
$6,720.00 1 $6,720.00
BSB40215 Certificate IV in Business BSB40215 Certificate IV in Business 
$5,600.00 1 $5,600.00
BSBADM502 Manage meetings BSBADM502 Manage meetings 
$700.00 1 $700.00
BSBMKG502 Establish and adjust the marketing mix BSBMKG502 Establish and adjust the marketing mix 
$700.00 1 $700.00
BSB42015 Certificate IV in Leadership and Management BSB42015 Certificate IV in Leadership and Management 
$6,720.00 1 $6,720.00
BSBMGT517 Manage operational plan BSBMGT517 Manage operational plan 
$700.00 1 $700.00
BSBMKG528 Mine data to identify industry directions BSBMKG528 Mine data to identify industry directions 
$700.00 1 $700.00
BSBCUS501 Manage quality customer service BSBCUS501 Manage quality customer service 
$700.00 1 $700.00
BSBMKG413 Promote products and services BSBMKG413 Promote products and services 
$700.00 1 $700.00
BSBSUS501 Develop workplace policy and procedures for sustainability BSBSUS501 Develop workplace policy and procedures for sustainability 
$700.00 1 $700.00
BSBRSK401 Identify risk and apply risk management processes BSBRSK401 Identify risk and apply risk management processes 
$700.00 1 $700.00
BSBHRM506 Manage recruitment selection and induction processes BSBHRM506 Manage recruitment selection and induction processes 
$700.00 1 $700.00
BSBMKG506 Plan market research BSBMKG506 Plan market research 
$700.00 1 $700.00
BSBWOR502 Lead and manage team effectiveness BSBWOR502 Lead and manage team effectiveness 
$700.00 1 $700.00
BSBMKG507 Interpret market trends and developments BSBMKG507 Interpret market trends and developments 
$700.00 1 $700.00
BSBMGT502 Manage people performance BSBMGT502 Manage people performance 
$700.00 1 $700.00
BSBMGT518 Develop organisation policy BSBMGT518 Develop organisation policy 
$700.00 1 $700.00
BSBWRT401 Write complex documents BSBWRT401 Write complex documents 
$700.00 1 $700.00
BSBMKG508 Plan direct marketing activities BSBMKG508 Plan direct marketing activities 
$700.00 1 $700.00
BSBITU402 Develop and use complex spreadsheets BSBITU402 Develop and use complex spreadsheets 
$700.00 1 $700.00
BSBWOR501 Manage personal work priorities and professional development BSBWOR501 Manage personal work priorities and professional development 
$700.00 1 $700.00
BSBADM405 Organise Meetings BSBADM405 Organise Meetings 
$700.00 1 $700.00
BSBADV509 Create mass print media advertisements BSBADV509 Create mass print media advertisements 
$700.00 1 $700.00
BSBMKG523 Design and develop an integrated marketing communication plan BSBMKG523 Design and develop an integrated marketing communication plan 
$700.00 1 $700.00
BSB42415 Certificate IV in Marketing and Communication BSB42415 Certificate IV in Marketing and Communication 
$6,720.00 1 $6,720.00
BSBWHS401 Implement and monitor WHS policies, procedures and programs to meet legislative requirements BSBWHS401 Implement and monitor WHS policies, procedures and programs 
$700.00 1 $700.00
BSBLDR402 Lead effective workplace relationships BSBLDR402 Lead effective workplace relationships 
$700.00 1 $700.00
BSBPMG522 Undertake project work BSBPMG522 Undertake project work 
$700.00 1 $700.00
BSBMGT402 Implement operational plan BSBMGT402 Implement operational plan 
$700.00 1 $700.00
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