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BSBWRT501 Write persuasive copy

$700.00 (excl. GST)

Unit Background

This unit describes the skills and knowledge required to interpret a creative brief and evaluate a range of innovative options to write persuasive copy.

It applies to individuals who use well-developed advertising skills and a broad knowledge base to communicate messages in a wide range of contexts. In this role, individuals may develop copy individually or may work in a supervisory, management or freelancing capacity coordinating a team of writers.

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BSBWRT401 Write complex documents

$700.00 (excl. GST)

Unit Background

This unit describes the skills and knowledge required to plan documents, draft text, prepare final text and produce documents of some complexity.

It applies to individuals who work in a range of business environments and are skilled in the creation of reports, information and general promotion documents that are more complex than basic correspondence, memos or forms and that require review and analysis of a range of information sources.

Detailed information about the Unit of Competency Details for this unit can be found here.

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BSBWOR502 Lead and manage team effectiveness

$700.00 (excl. GST)

Unit Background

This unit describes the skills and knowledge required to lead teams in the workplace and to actively engage with the management of the organisation.

It applies to individuals working at a managerial level who facilitate work teams and build a positive culture within their work teams. At this level, work will normally be carried out using complex and diverse methods and procedures requiring the exercise of considerable discretion and judgement, using a range of problem solving and decision making strategies.

Detailed information about the Unit of Competency Details for this unit can be found here.

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BSBWOR501 Manage personal work priorities and professional development

$700.00 (excl. GST)

Unit Background

This unit describes the skills and knowledge required to create systems and process to organise information and prioritise tasks.

It applies to individuals working in managerial positions who have excellent organisational skills. The work ethic of individuals in this role has a significant impact on the work culture and patterns of behaviour of others as managers at this level are role models in their work environment.

Detailed information about the Unit of Competency Details for this unit can be found here.

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BSBWOR404 Develop work priorities

$700.00 (excl. GST)

Unit Background

This unit describes the skills and knowledge required to monitor and obtain feedback on own work performance and access learning opportunities for professional development.

This unit applies to individuals who are required to design their own work schedules and work plans and to establish priorities for their work. They will typically hold some responsibilities for the work of others and have some autonomy in relation to their own role.

Detailed information about the Unit of Competency Details for this unit can be found here.

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BSBWOR301 Organise personal work priorities and development

$700.00 (excl. GST)

Unit Background

This unit describes the skills and knowledge required to organise own work schedules, to monitor and obtain feedback on work performance and to maintain required levels of competence.

This unit applies to individuals who exercise discretion and judgement and apply a broad range of competencies in various work contexts.

Detailed information about the Unit of Competency Details for this unit can be found here.

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BSBWHS401 Implement and monitor WHS policies, procedures and programs

$700.00 (excl. GST)

Unit Background

This unit describes the skills and knowledge required to implement and monitor an organisation’s work health and safety (WHS) policies, procedures and programs in the relevant work area in order to meet legislative requirements.

It applies to individuals with supervisory responsibilities for implementing and monitoring the organisation’s WHS policies, procedures and programs in a work area. These individuals have a broad knowledge of WHS policies and contribute well developed skills in creating solutions to unpredictable problems through analysis and evaluation of information from a variety of sources. They provide supervision and guidance to others and have limited responsibility for the output of others.

Detailed information about the Unit of Competency Details for this unit can be found here.

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BSBSUS501 Develop workplace policy and procedures for sustainability

$700.00 (excl. GST)

Unit Background

This unit describes the skills and knowledge required to develop and implement a workplace sustainability policy and to modify the policy to suit changed circumstances.

It applies to individuals with managerial responsibilities who undertake work developing approaches to create, monitor and improve strategies and policies within workplaces and engage with a range of relevant stakeholders and specialists.

Detailed information about the Unit of Competency Details for this unit can be found here.

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BSBRSK501 Manage risk

$700.00 (excl. GST)

Unit Background

This unit describes skills and knowledge required to manage risks in a range of contexts across an organisation or for a specific business unit or area in any industry setting.

It applies to individuals who are working in positions of authority and are approved to implement change across the organisation, business unit, program or project area. They may or may not have responsibility for directly supervising others.

Detailed information about the Unit of Competency Details for this unit can be found here.

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BSBRSK401 Identify risk and apply risk management processes

$700.00 (excl. GST)

Unit Background

This unit describes the skills and knowledge required to identify risks and to apply established risk management processes to a defined area of operations that are within the responsibilities and obligations of the role.

It applies to individuals with a broad knowledge of risk analysis or project management who contribute well developed skills in creating solutions to unpredictable problems through analysis and evaluation of information from a variety of sources. They may have responsibility to provide guidance or to delegate aspects of these tasks to others.

Detailed information about the Unit of Competency Details for this unit can be found here.

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BSBPRO401 Develop product knowledge

$700.00 (excl. GST)

Unit Background

This unit describes the skills and knowledge required to develop product knowledge in preparation for the sales process.

It applies to individuals who need to solve a defined range of unpredictable problems, analyse and evaluate information from a variety of sources and who may provide leadership and guidance to others with some limited responsibility for the output of others.

Detailed information about the Unit of Competency Details for this unit can be found here.

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BSBPMG522 Undertake project work

$700.00 (excl. GST)

Unit Background

This unit describes the skills and knowledge required to undertake a straightforward project or a section of a larger project. It covers developing a project plan, administering and monitoring the project, finalising the project and reviewing the project to identify lessons learned for application to future projects.

This unit applies to individuals who play a significant role in ensuring a project meets timelines, quality standards, budgetary limits and other requirements set for the project.

Detailed information about the Unit of Competency Details for this unit can be found here.

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BSBMKG528 Mine data to identify industry directions

$700.00 (excl. GST)

Unit Background

This unit describes the skills and knowledge required to select data sources and apply analysis tools to identify trends in data that inform industry directions for a product, brand or organisation.

It applies to individuals working in a variety of marketing communications occupational roles who have responsibility for undertaking data mining to support plans and strategy development in an integrated marketing environment.

Detailed information about the Unit of Competency Details for this unit can be found here.

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BSBMKG523 Design and develop an integrated marketing communication plan

$700.00 (excl. GST)

Unit Background

This unit describes the skills and knowledge required to identify and evaluate the range of marketing communication options and media, to design an integrated marketing communication plan, and to develop a marketing communication brief and creative brief reflecting client needs and preferences.

It applies to individuals working in a supervisory or management marketing or advertising role, within a marketing or advertising team or media organisation.

Detailed information about the Unit of Competency Details for this unit can be found here.

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BSBMKG508 Plan direct marketing activities

$700.00 (excl. GST)

Unit Background

This unit describes the skills and knowledge required to plan direct marketing activities and develop marketing plans matching organisational objectives.

It applies to individuals in a marketing management role who are responsible for planning direct marketing activities, including formulating direct marketing plans, and supervising the team implementing the plans. They may work in small, medium or large enterprises across a variety of industries.

Detailed information about the Unit of Competency Details for this unit can be found here.

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BSBMKG507 Interpret market trends and developments

$700.00 (excl. GST)

Unit Background

This unit describes the skills and knowledge required to conduct an analysis of market data in order to determine organisational and competitor business performance and to prepare market and business forecasts. The information assists in developing an organisation’s marketing plan and to determine the current or potential future success of marketing strategies.

This unit applies to marketing professionals who use statistical techniques to analyse organisational and competitor marketing performance and to interpret new and emerging trends when forecasting future business needs.

Detailed information about the Unit of Competency Details for this unit can be found here.

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BSBMKG506 Plan market research

$700.00 (excl. GST)

Unit Background

This unit describes the skills and knowledge required to plan market research by identifying market research needs, defining market research objectives, identifying data gathering approaches and developing a market research plan.

It applies to individuals in a non-market research organisation who conduct market research planning at a managerial level.

Detailed information about the Unit of Competency Details for this unit can be found here.

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BSBMKG502 Establish and adjust the marketing mix

$700.00 (excl. GST)

Unit Background

This unit describes the skills and knowledge required to determine the optimum marketing mix for a business through analysis of interrelated marketing components.

It applies to individuals in marketing management roles who are responsible for developing marketing and promotional mix within an organisation. They may also adjust the marketing mix when new marketing opportunities are identified.

Detailed information about the Unit of Competency Details for this unit can be found here.

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BSBMKG501 Identify and evaluate marketing opportunities

$700.00 (excl. GST)

Unit Background

This unit describes the skills and knowledge required to identify, evaluate and take advantage of marketing opportunities by analysing market data, distinguishing characteristics of possible markets and assessing viability of changes to operations.

It applies to individuals working in a supervisory or management marketing or advertising role within a marketing or advertising team or media organisation.

Detailed information about the Unit of Competency Details for this unit can be found here.

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BSBMKG418 Develop and apply knowledge of marketing communication industry

$700.00 (excl. GST)

Unit Background

This unit describes the skills and knowledge required to research, analyse and apply knowledge within the marketing communication industry with due consideration to legal and ethical constraints and the digital communication convergent environment.

It applies to individuals who work in entry-level positions with a general knowledge of the structure, organisation and function of the marketing communication industry. Individuals in this role may provide limited leadership and guidance to others.

Detailed information about the Unit of Competency Details for this unit can be found here.

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